Cookie Policy
Last updated: March 2025
We're being straight with you about how velaralitho.com handles tracking. This page explains what cookies are, why we use them, and what control you actually have. No corporate jargon here.
Cookies are small text files stored on your device when you visit websites. They help us remember your preferences and understand how people use our financial education platform. Some are necessary for the site to work. Others help us improve your experience or understand what content is useful.
Your Current Cookie Status
Cookies AcceptedWhat We Actually Track
Let's break down the different types of tracking happening on velaralitho.com. We've organised these by function and purpose.
Essential Required
These keep the site functional. They remember your login status, security preferences, and form data as you navigate. Can't be disabled without breaking the site.
Functional
These remember your choices like language preference, timezone settings, and whether you've seen certain messages. Makes your visits more convenient.
Analytics
Help us understand which financial education topics interest people, how long they spend reading, and which resources get downloaded most. We use this to create better content.
Marketing
Track whether you came from an ad or partner site. Let us measure which marketing efforts bring people who actually find our finance education useful.
Specific Tracking Elements
Here's what's actually running on velaralitho.com:
- Session cookies that expire when you close your browser
- Persistent cookies that remember you for up to 12 months
- Analytics pixels that track page views and time spent reading
- Third-party cookies from educational partners and payment processors
- Local storage for saving your progress through learning modules
How Tracking Improves Your Experience
Tracking isn't just about collecting data. It directly affects what you see on velaralitho.com.
When you're logged in, cookies remember which finance modules you've completed. This means you don't have to start from scratch each visit. The system knows you finished "Understanding Interest Rates" and can suggest "Compound Interest Calculations" next.
Analytics help us spot patterns. If hundreds of people leave during a particular video explanation, that tells us something's not working. We can re-record it, add clearer examples, or break it into shorter segments.
For visitors from Australia, we can show content relevant to superannuation and tax-free thresholds rather than generic retirement content. That personalisation happens through cookies tracking your location and preferences.
Real Examples From Our Platform
In early 2025, we noticed through analytics that mobile users were abandoning our budget calculator halfway through. The tracking data showed people got stuck entering their expenses. We redesigned that section with category suggestions and pre-filled common items. Completion rates doubled.
Functional cookies remember if you prefer seeing dollar amounts or percentages in financial examples. Small detail, but it makes the learning experience feel more tailored to how your brain works with numbers.
Technical Details
For those who want specifics about what's stored and for how long:
| Cookie Name | Purpose | Duration | Type |
|---|---|---|---|
| session_id | Maintains your login state | Session | Essential |
| user_prefs | Stores display and content preferences | 12 months | Functional |
| _ga | Google Analytics visitor tracking | 24 months | Analytics |
| course_progress | Tracks completed modules | 6 months | Functional |
| ad_source | Records how you found us | 30 days | Marketing |
We don't share cookie data with third parties except for essential services like payment processing and anonymous analytics aggregation. Your learning progress and financial information never leaves our secure servers.
Managing Your Cookie Preferences
You've got several options for controlling what tracks you on velaralitho.com.
Quick Option: Use Our Button
The "Decline All Non-Essential Cookies" button at the top of this page immediately removes all tracking except what's necessary for the site to function. Your choice is saved locally, so you won't see that cookie banner every visit.
Essential cookies remain active because they're required for logging in, processing payments, and maintaining security. Everything else gets blocked.
Browser-Level Controls
Every major browser lets you block cookies entirely or delete them regularly. Here's where to find those settings:
Be aware that blocking all cookies will break some site functionality. You won't be able to stay logged in, save progress through courses, or see personalised content recommendations.
Mobile Device Controls
On iOS, go to Settings → Safari → Block All Cookies. Android users can find similar options under Chrome settings or your default browser's privacy section.
Third-party tracking can be limited through "Do Not Track" settings in most browsers, though not all websites honour this request. We do respect DNT signals for non-essential tracking.
Data Retention and Your Rights
Cookie data doesn't stick around forever on our systems. Here's our retention approach:
Session cookies disappear when you close your browser. Functional cookies last up to 12 months but get refreshed if you keep visiting. Analytics data is anonymised after 26 months and then permanently deleted.
You can request complete deletion of your cookie data by contacting us at support@velaralitho.com. We'll wipe your tracking history within 48 hours, though this means losing any saved course progress or personalisation.
Under Australian privacy law, you have the right to access what data we've collected through cookies. We'll provide a readable export of your tracking information within 30 days of a written request.
Changes to This Policy
When we add new tracking technologies or change how we handle cookies, this page gets updated. We'll note the date at the top and, if the changes are significant, send an email to registered users.
You can always find the current version at velaralitho.com/cookie-details.html. We don't hide old versions or make tracking changes quietly.
Questions About Our Tracking?
If something on this page doesn't make sense or you want more detail about specific cookies, reach out. We'd rather have you understand what's happening than accept tracking blindly.
Contact Our Team